Wednesday, June 13, 2007

Get Lucky today with LUCKY 7s promotion

WOW! I am so excited about PPP’s latest Lucky 7s promotion. Have you heard of it yet? It is a 7-day promotion celebrating 7 million funding they have received. Okay, exactly how are they going to celebrate? Well, spread your ears wide. Hah! They are giving out PPP opps worth $7K. It will be in the sum of $10.77, $70 and $700 for us posties to grab. Moreover, most attractive of all is you are allowed to take one each of those opps and opps will not be segmented and it is available to all. What super dupe news!

This is a wonderful way to reward posties. Please also allow me to give a few more promotions suggestions. I love to see if PPP would secretly send gift to posties around the world if a particular postie has reached their 100th or 200th post as a token of appreciation. This would have a more personal touch effect. I am sure I will be all tears to have received anything from PPP, USA. Hah! Furthermore, getting testimonial from posties who received gifts to showcase or write about their feelings would give PPP a boost in branding as well and thus attract more quality posties overall. Hope my suggestions are not ridiculous.

So get lucky today with the LUCKY 7s promotion. Interested to advertise on blogs? Check it out today!

Press Release:
The PayPerPost Revolution Accelerates, Sponsored Blogging Marketplace Secures $7 Million Series B

Draper Fisher Jurvetson leads round and joins Board of Directors

ORLANDO, FL – (June 12, 2007) – PayPerPost, the leading marketplace for advertisers to reach bloggers and other consumer content creators, today announced it has completed a $7 million second round investment led by Draper Fisher Jurvetson, an investor in the company's Series A and one of the world’s leading high-technology venture capital firms. The financing brings the total amount of capital raised by PayPerPost to over $10 million, giving the company considerable resources for further development as the industry’s leading Consumer Generated Advertising marketplace. Additional participants in the round include existing investors Inflexion Partners and Village Ventures as well as new investor DFJ Gotham. With this investment, DFJ Managing Director Josh Stein also joins PayPerPost’s Board of Directors.

“PayPerPost created this exciting new advertising space and has established itself as the industry leader,” said Ted Murphy, chief executive officer of PayPerPost. “Although we’ve only used a portion of our first round capital, this added support from investors unlocks significant growth potential. Our content creator and advertiser ROI metrics clearly demonstrate the upside for PayPerPost’s model. We intend to use this capital to build the infrastructure, visibility and professional expertise necessary to reach and retain a greater network of advertisers and content creators than ever before.”

Since its founding in June of 2006, PayPerPost has signed more than 6,500 advertisers to its groundbreaking service, which has enabled Consumer Content Creators to be compensated for their efforts discussing specific companies, products or services via blogs, videos or other media. The content creators are required to disclose relationships with advertisers on their blog, providing transparency for the end reader. Over 125,000 Internet postings, most in the form of blogs, have already earned money for their creators through PayPerPost’s innovative marketplace. PayPerPost recently released PayPerPost Direct, a disruptive new service that allows advertisers to contract and negotiate directly with individual bloggers they identify through a safe, managed system.

“PayPerPost has laid a strong foundation for the future,” noted Tim Draper, founder and managing director of Draper Fisher Jurvetson. “It continues to attract a critical mass of participants from both the advertising and blogging communities. Analogous to Overture’s sponsored search model, we believe PayPerPost’s business model holds disruptive potential and will enable the company to thrive in the evolving paid-content arena.”

To mark the $7 million dollar funding, PayPerPost has launched a new website detailing the company’s service offering at Bloggers and advertisers can easily sign up at the site and begin leveraging the self service marketplace.

No comments: